theverge.com

Observed activities (62)

This chart shows the total unique trackers seen on this website. Rather than an exact count per page, it shows the diversity of trackers seen over multiple visits.

Filter the list by category to view subset tracker types.

Sorted by frequency of appearance on domain subpages

Google

95.25% • Google • Advertising

Google Static

91.49% • Google • Hosting

OneTrust

86.3% • OneTrust • Consent Management

Parse.ly

78.79% • Parse.ly • Site Analytics

Wunderkind

66.02% • Wunderkind • Advertising

Google Marketing Platform

65.46% • Google • Advertising

DoubleVerify

64.54% • DoubleVerify • Advertising

Zephr

64.35% • Zuora • Site Analytics

Amazon Advertising

62.74% • Amazon • Advertising

10.

Blockthrough

52.01% • Blockthrough • Customer Interaction

11.

Amazon CloudFront

49.04% • Amazon • Hosting

12.

Magnite

35.35% • Magnite • Advertising

13.

Permutive

31.75% • Permutive • Advertising

14.

Connatix

24.02% • Connatix Native Exchange • Advertising

15.

Google APIs

12.92% • Google • Hosting

16.

ScoreCard Research Beacon

11.81% • comScore, Inc. • Site Analytics

17.

Integral Ad Science

10.85% • Integral Ad Science • Advertising

10.54% • Google • Advertising

20.

YouTube

10.44% • Google • Audio/Video Player

21.

Cloudflare

10.29% • Cloudflare • Hosting

22.

Amazon Web Services

10.09% • Amazon • Hosting

23.

Sailthru Horizon

8.48% • Sailthru • Site Analytics

24.

X Corp.

8.33% • X Corp. • Social Media

25.

TikTok Analytics

8.27% • ByteDance Inc • Site Analytics

26.

Google Photos

7.96% • Google • Hosting

27.

X Advertising

7.35% • X Corp. • Advertising

6.83% • Meta • Advertising

30.

X Analytics

6.7% • X Corp. • Advertising

31.

Epsilon

6.58% • Epsilon • Advertising

32.

Google Analytics

6.4% • Google • Site Analytics

33.

Google Analytics with signals

6.16% • Google • Advertising

34.

LiveRamp CMP

5.97% • LiveRamp • Consent Management

35.

33Across

5.85% • 33Across • Advertising

36.

PubMatic

5.63% • PubMatic, Inc. • Advertising

37.

Index Exchange

5.24% • Index Exchange, Inc. • Advertising

38.

AppNexus

4.87% • Microsoft • Advertising

39.

Bidswitch

4.6% • Criteo • Advertising

40.

TripleLift

4.59% • TripleLift, Inc. • Advertising

41.

Yahoo!

4.56% • Verizon • Site Analytics

42.

ShareThrough

4.55% • Sharethrough, Inc • Advertising

43.

Instagram

3.04% • Meta • Social Media

44.

LiveRamp

2.94% • LiveRamp • Advertising

45.

Google Fonts

2.25% • Google • Hosting

46.

Google Tag

2.22% • Google • Advertising

47.

TradeDesk

1.95% • The Trade Desk • Advertising

48.

Flashtalking

1.94% • Mediaocean • Advertising

13.02

Trackers Per Page Load

1.03

Tracking Requests Per Page Load

1.71%

Trackers Requests / All Requests

0.01MB

Data Saved

Tracking Methods

Fingerprinting

Fingerprinting is a unique digital signature derived from the properties of your device. Learn more

What is a tracker? Where does the data come from?

Tracker Diagram

This diagram maps trackers on this page to their related categories and parent companies. The connecting flows visualize which companies provide trackers in each category and the volume identified across the site.

Tracker categories

Tracking companies