open.online

1.

Google

93.92% • Google • Advertising

2.

Google Tag

90.37% • Google • Advertising

3.

Taboola

90.28% • Taboola • Advertising

4.

NetRatings SiteCensus

89.86% • Nielsen • Advertising

5.

OneSignal

88.43% • OneSignal • Utilities

6.

Google Marketing Platform

21.56% • Google • Advertising

7.

InMobi CMP

18.44% • InMobi • Consent Management

8.

Google Analytics with signals

14.67% • Google • Advertising

9.

PubMatic

14.51% • PubMatic, Inc. • Advertising

10.

Google Fonts

14.09% • Google • Hosting

11.

Google Syndication

13.0% • Google • Advertising

12.

Magnite

12.23% • Magnite • Advertising

13.

Amazon Advertising

12.03% • Amazon • Advertising

14.

ad-delivery.net

11.8% • • Misc

15.

Criteo

11.71% • Criteo • Advertising

16.

AppNexus

11.12% • Microsoft • Advertising

17.

Tealium

10.24% • Tealium • Site Analytics

18.

jsDelivr

10.13% • • Hosting

19.

Permutive

9.74% • Permutive • Advertising

20.

LiveRamp

8.88% • LiveRamp • Advertising

21.

Google Static

8.25% • Google • Hosting

22.

Google APIs

7.83% • Google • Hosting

23.

Akamai Technologies

7.45% • Akamai Technologies • Hosting

24.

RTB House

7.17% • RTB House • Advertising

25.

Adobe Audience Manager

7.09% • Adobe • Advertising

26.

Epsilon

6.84% • Epsilon • Advertising

27.

Facebook

6.77% • Meta • Advertising

28.

ID5 Sync

6.62% • ID5 Technology • Advertising

29.

Index Exchange

6.51% • Index Exchange, Inc. • Advertising

30.

Cloudflare

6.22% • Cloudflare • Hosting

31.

X Corp.

5.64% • X Corp. • Social Media

32.

Yahoo! Analytics

5.57% • Verizon • Site Analytics

33.

Bidswitch

5.35% • Criteo • Advertising

34.

X Syndication

5.21% • X Corp. • Social Media

35.

Google AdServices

4.87% • Google • Advertising

36.

Adobe Advertising Cloud

4.82% • Adobe • Advertising

37.

ScoreCard Research Beacon

4.56% • comScore, Inc. • Site Analytics

38.

TradeDesk

4.54% • The Trade Desk • Advertising

39.

Google Analytics

4.48% • Google • Site Analytics

40.

Adform

4.34% • Adform • Advertising

41.

Lotame

4.31% • Lotame • Advertising

42.

Turn Inc.

3.76% • Singtel • Advertising

43.

33Across

3.73% • 33Across • Advertising

44.

ADman Media

3.5% • illumin • Advertising

45.

ad4mat

3.49% • advanced store • Advertising

46.

Teads

3.44% • Outbrain • Advertising

47.

Rhythmone Beacon

3.42% • RhythmOne, LLC • Advertising

48.

Improve Digital

3.14% • Improve Digital • Advertising

49.

Semasio

2.68% • Semasio • Advertising

50.

OpenX

2.49% • OpenX Software Ltd. • Advertising

51.

Outbrain

2.35% • Outbrain • Advertising

52.

Media.net

2.3% • Media.net • Advertising

53.

AudienceRate

2.27% • AudienceRate • Advertising

54.

Smart AdServer

2.24% • Equativ • Advertising

55.

Mediarithmics

2.15% • mediarithmics • Advertising

56.

Dotomi

2.13% • Conversant • Advertising

57.

Instagram

2.06% • Meta • Social Media

58.

Quantcast

2.05% • Quantcast • Advertising

59.

AdRoll

1.99% • AdRoll • Advertising

60.

Hybrid Theory

1.99% • Hybrid Theory • Advertising

61.

StackAdapt

1.93% • StackAdapt • Advertising

62.

Integral Ad Science

1.91% • Integral Ad Science • Advertising

63.

Adobe Typekit

1.91% • Adobe • Utilities

64.

Connatix

1.88% • Connatix Native Exchange • Advertising

65.

TripleLift

1.84% • TripleLift, Inc. • Advertising

66.

Kargo

1.8% • Kargo • Advertising

67.

OneTag

1.78% • OneTag • Advertising

68.

Amazon CloudFront

1.77% • Amazon • Hosting

69.

Simpli.fi

1.62% • Simplifi Holdings Inc. • Advertising

70.

ShareThrough

1.54% • Sharethrough, Inc • Advertising

71.

Zeta

1.53% • Zeta Global • Customer Interaction

72.

PulsePoint

1.51% • PulsePoint, Inc. • Advertising

73.

AdaptMX

1.49% • Monet Engine • Advertising

74.

Facebook CDN

1.48% • Meta • Hosting

75.

sovrn

1.47% • Sovrn Holdings Inc • Advertising

76.

Zemanta

1.45% • Outbrain • Advertising

77.

Rich Audience

1.39% • Rich Audience • Advertising

78.

YouTube

1.38% • Google • Audio/Video Player

79.

MediaGo

1.36% • MediaGo • Advertising

80.

Bidtellect

1.35% • Simpli.fi • Advertising

81.

SiteScout by Centro

1.34% • Centro • Advertising

82.

Prebid

1.33% • • Advertising

83.

InMobi

1.33% • InMobi • Advertising

84.

StickyAds

1.26% • Comcast • Advertising

85.

Acuity Ads

1.26% • Acuity Ads • Advertising

86.

Nativo

1.23% • Nativo • Advertising

87.

Aggregate Knowledge

1.19% • TransUnion • Advertising

88.

Smaato

1.17% • Verve Group • Advertising

89.

Amazon Metrics

1.16% • Amazon • Site Analytics

90.

Beeswax

1.15% • Beeswax • Advertising

91.

eXelate

1.1% • Nielsen • Advertising

92.

Ogury

1.09% • Ogury • Advertising

93.

Blis

1.07% • Blis • Site Analytics

94.

Tapad

1.03% • Experian • Advertising

95.

FreeWheel

1.0% • Comcast • Advertising