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autotrader.ca

Observed activities (70)

This chart shows the total unique trackers seen on this website. Rather than an exact count per page, it shows the diversity of trackers seen over multiple visits.

Filter the list by category to view subset tracker types.

Sorted by frequency of appearance on domain subpages

1.
Google Tag
87.8% • Google • Advertising
2.
Google Marketing Platform
81.42% • Google • Advertising
3.
Amazon Advertising
76.98% • Amazon • Advertising
4.
PubMatic
68.49% • PubMatic, Inc. • Advertising
5.
Optimizely
51.72% • Optimizely • Utilities
6.
New Relic
48.82% • New Relic • Site Analytics
7.
Usabilla
47.14% • SurveyMonkey • Customer Interaction
8.
Lotame
41.32% • Lotame • Advertising
9.
Yahoo!
41.21% • Verizon • Site Analytics
10.
Magnite
41.02% • Magnite • Advertising
11.
Index Exchange
40.98% • Index Exchange, Inc. • Advertising
12.
AppNexus
40.84% • Microsoft • Advertising
13.
Yahoo! Analytics
40.24% • Verizon • Site Analytics
14.
ShareThrough
39.89% • Sharethrough, Inc • Advertising
15.
Google Static
36.46% • Google • Hosting
16.
Google Fonts
32.92% • Google • Hosting
17.
JW Player
10.67% • JW Player • Audio/Video Player
18.
Azure CDN
9.87% • Microsoft • Hosting
19.
LivePerson
6.26% • LivePerson • Customer Interaction
20.
Google
5.73% • Google • Advertising
21.
Microsoft Advertising
4.4% • Microsoft • Advertising
22.
Facebook
4.3% • Meta • Advertising
23.
Microsoft Clarity
4.26% • Microsoft • Site Analytics
24.
Google AdServices
4.17% • Google • Advertising
25.
Treasure Data
4.1% • arm • Site Analytics
26.
Criteo
4.09% • Criteo • Advertising
27.
Google Analytics with signals
3.97% • Google • Advertising
28.
Google Syndication
3.46% • Google • Advertising
29.
YouTube
3.38% • Google • Audio/Video Player
30.
StackAdapt
3.26% • StackAdapt • Advertising
31.
Quantcast
3.25% • Quantcast • Advertising
32.
Google Analytics
3.06% • Google • Site Analytics
33.
ScoreCard Research Beacon
3.04% • comScore, Inc. • Site Analytics
34.
TikTok Analytics
3.03% • ByteDance Inc • Site Analytics
35.
Pinterest
3.01% • Pinterest • Social Media
36.
Reddit
3.01% • reddit • Social Media
37.
Google APIs
2.94% • Google • Hosting
38.
LiveRamp CMP
2.71% • LiveRamp • Consent Management
39.
Blockthrough
2.67% • Blockthrough • Customer Interaction
40.
ad-delivery.net
2.66% • • Misc
41.
ID5 Sync
2.66% • ID5 Technology • Advertising
42.
33Across
2.44% • 33Across • Advertising
43.
RTB House
2.38% • RTB House • Advertising
44.
Smart AdServer
2.34% • Equativ • Advertising
45.
Outbrain
2.18% • Outbrain • Advertising
46.
Amazon CloudFront
2.18% • Amazon • Hosting
47.
Bidswitch
2.17% • Criteo • Advertising
48.
Adobe Audience Manager
2.15% • Adobe • Advertising

11.45

Trackers Per Page Load

1.77

Tracking Requests Per Page Load

1.77%

Trackers Requests / All Requests

0.0MB

Data Saved

Tracking Methods

Fingerprinting

Fingerprinting is a unique digital signature derived from the properties of your device. Learn more

What is a tracker? Where does the data come from?

Tracker Diagram

This diagram maps trackers on this page to their related categories and parent companies. The connecting flows visualize which companies provide trackers in each category and the volume identified across the site.

Tracker categories

Tracking companies